Translation guide
Describes something that is currently popular, fashionable, or trendy. Japanese uses various expressions depending on whether you're talking about fashion, general trends, or something being the latest craze.
このスタイルは流行っている。
This style is in vogue.
今一番のトレンドだ。
It's the latest trend.
To say that a particular style, item of clothing, or accessory is currently fashionable.
The most common and versatile way to say something is 'in' or popular right now. Can be used for fashion, music, food, etc.
この柄のスカートが今すごく流行っている。
Skirts with this pattern are really in vogue right now.
A noun meaning 'fashion' or 'trend'. Often used in compounds like 流行の (fashionable) or 流行する (to become popular).
今年の流行はレトロなスタイルだ。
This year's fashion is retro styles.
The casual, spoken form of 流行っている. Very common in conversation.
あのブランド、今めっちゃはやってるよね。
That brand is super in vogue right now, isn't it?
To describe something that is currently a big trend or fad, not limited to clothing.
A loanword from English, widely used for 'trend' in social media, marketing, and everyday talk.
このアプリが今一番のトレンドだ。
This app is the biggest trend right now.
Works for any kind of trend, not just fashion.
タピオカミルクティーがまた流行っている。
Bubble milk tea is in vogue again.
Means 'boom' or 'craze'. Often used for temporary, explosive popularity.
To say something is popular within a particular community or scene.
Pattern: [group]の間で流行っている. Specifies the group among whom something is popular.
若者の間で古着が流行っている。
Vintage clothes are in vogue among young people.
Literally 'is popular in/among'. A bit more general than 流行っている.
このゲームは中学生の間で人気がある。
This game is in vogue among junior high students.
流行っている (hayatte iru) is the most general and natural for 'in vogue'. トレンド (torendo) is a noun often used in media and marketing. ブーム (būmu) implies a temporary craze or boom, often with a sense of explosive but possibly short-lived popularity.
流行 is a noun. To say 'is in vogue', use 流行っている (hayatte iru) or 流行している (ryūkō shite iru). 流行する (ryūkō suru) means 'to become popular', not 'to be popular'.
今シーズンはミニマルなデザインが流行っている。
Minimalist design is in vogue this season.
その曲は去年の夏、流行っていた。
That song was in vogue last summer.
Korean dramas are all the rage right now.