noun
A neutral term for a person who speaks on behalf of a group or organization. Used in formal and media contexts.
会社のスポークスパーソンが記者会見で発表した。
The company's spokesperson made an announcement at the press conference.
代表 is a broader term for 'representative' and can refer to a person or a group, while スポークスパーソン specifically means a spokesperson who communicates with the media or public.
広報担当 is a more formal Japanese term for a public relations officer, often used in official contexts, whereas スポークスパーソン is a direct loanword with a slightly more international or corporate feel.
Loanword from English 'spokesperson', a gender-neutral alternative to 'spokesman' or 'spokeswoman'.