also: とざいとうざい
interjection
ladies and gentlemen!; your attention, please!; roll up, roll up!
A traditional call used by street performers, vendors, or showmen to gather a crowd. Evokes an old-fashioned, lively, or theatrical atmosphere.
「東西東西、さあさあ寄ってらっしゃい見てらっしゃい！」と、香具師が声を張り上げた。
"Ladies and gentlemen, come one, come all!" the street vendor shouted.
In period dramas, there are scenes where a sideshow barker calls out "Tōzai tōzai!"