expression, ichidan verb
take aim; set one's sights on; zero in on
Used both literally (aiming a weapon) and figuratively (focusing on a goal or target). Often followed by 〜に or 〜を.
彼は的の中心に狙いを定めた。
He took aim at the center of the target.
会社は若い消費
The company is setting its sights on young consumers.